Hermann Brause stands for:
Good conversation… good fizzy drinks… and good ideas for environmentally friendly beverage production.
And what is new about that now?
Good conversation! ** Because…
…our cola and fizzy drinks were already distinguished in Brussels with a “Superior Taste Award” (see menu item iTQi “reports” – Brussels 2012).
And with regard to environmental protection: in conversations with the bottling company for our Hermann Brause – a private and owner-managed, medium-sized bottling company – our Hermann Brause team was able to convince with good arguments and bring about a complete energy turnaround from conventional electricity to electricity from renewable energies, i.e. “non-nuclear electricity” generated from renewable energies and therefore produced without CO2 emission. Since the very beginning we have actively advocated climate and environmental protection, and as of 2013 we will completely cover our electricity requirement for beverage production from renewable energies. We use only the yellow Hermann Brause crate for our beverages. This is more expensive in terms of production, but is completely produced with hydroelectricity and consists of entirely new material. Consequently, it is devoid of reclaimed material or recycling material polluted by heave metal.
We will not produce cans and other disposable packaging. Reusable is the way for Hermann Brause!
Film: Hermann Brause = generated by “non-nuclear electricity”